(SARASOTA, Fla.) – Rising golf influencer Michael Mitnick has signed on to promote AM GOLF, the company behind the globally popular AM GOLF app for golfers and intuitive golf management software for golf courses, country clubs, resorts, tournaments and other golf business operators.
A +1 handicap golfer with more than 800,000 followers across social platforms at only 24 years old, Mitnick has already produced viral AM GOLF videos highlighting the company’s technological and practical advantages.
Mitnick demonstrates how the AM GOLF app contains countless features which help everyday golfers improve, track and organize their golf lives in one place versus annoyingly toggling between multiple apps.In future videos, he is primed to explain the mechanics of golf businesses powerfully yet easily managing their operations through AM GOLF, one-screen software versus countless third-party integrations.
“I often turn down partnering with brands that don’t optimally help golfers and golf business operators,” said Mitnick, who is widely known as @thatgolfgrind.“Upon discovering AM GOLF, I knew right away that my loyal friends on social will love all AM GOLF gives therm.”
“The AM GOLF community of golfers and golf business owners is growing like wildfire,” said Kevin Carpenter, U.S. General Manager of AM GOLF.“Michael Mitnick is as authentic as they come, and if he didn’t absolutely love AM GOLF and use it for all his golf activities, he wouldn’t enthusiastically recommend AM GOLF with conviction.”
Mitnick / AM GOLF content includes Instagram Video No. 1 and Instagram Video No. 2.
The Mitnick collaboration follows AM GOLF recently naming longtime PGA Professional Tim Keller as its Director of Partnerships.The moves typify the company’s rapid growth in the U.S. while serving more than 30,000 active users, 40,000 events and 300,000 recorded rounds in Europe, where it is an official supplier of the World Handicap System for 14 national golf associations.
Of late, AM GOLF has specifically received universal praise for its tournament module.Simplifying complex operations for staff while delivering more modern player experiences, AM GOLF’s super-easy registration, live scoring and leaderboards, communication and golfer-creation side games reduce administrative burden without limiting flexibility.
AM GOLF is also praised for its built-in AI agent that helps operators set up events on each player’s behalf with a simple voice command, making event creation faster, easier and less dependent on manual staff input.
Golfers also have more control over their own experiences: they set up and manage their own private games and side competitions without relying on golf shop staff for every request or adjustment.That means fewer interruptions for the operators, and less pre- and event-day friction.
Furthermore, golfers use the AM GOLF app to manage their official handicaps; book tee times; access and register for newfound golf tournaments near and wide; communicate with golf buddies and initiate friendships with like-minded players; catalog and track skills improvements, scores and wages; buy and sell golf merchandise; and much more.No longer do they have to access multiple apps when AM GOLF houses all their information in one location.
About AM GOLF
Widely trusted and dominant in 17 countries across Europe, AM GOLF recently launched in the U.S. and Canada.The golf-centric technology company developed two products to manage personal and professional golf lives: (1) an all-inclusive, one-stop app for golfers with functions integral to optimizing pre-, during and post-round playing experiences; and (2) golf management software with hosts of tools for courses, country clubs, resorts, tournament operators and other golf companies and organizations to successfully power their businesses.Intuitively and efficiently, AM GOLF serves more than 30,000 active users, 40,000 events and 300,000 recorded rounds, and is the official supplier of World Handicap System for 14 national golf associations.
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