ProtoConcept Golf: Partners with Dormie Golf Workshop to launch an exclusive collection of handcrafted leather headcovers. Offered for drivers, fairway woods and hybrids in a black and red colorway, the $200 headcovers mark Dormie’s expansion into the Japanese golf market. The headcovers are available online at ProtoConceptGolf.com.
The Clubs of Stonebridge Ranch: The private Invited Clubs facility in McKinney, Texas, reopens its renovated No. 1 course on The Hills Course following a major redesign by Lanny Wadkins and Kurt Bowman. The reopening of the nine-hole layout represents the latest milestone in a multi-million dollar, 27-hole reinvestment project across the property.
The Experience Golf: The London-based golf travel company hires GMS Agency to direct its global communications and media strategy. The partnership focuses on expanding the travel specialist’s international footprint in key luxury golf markets such as North America, Europe, the United Kingdom, Japan and Korea, while showcasing its custom tour packages and access to St Andrews.
Johnnie-O: The Raleigh, North Carolina-based lifestyle apparel brand launches its 2026 Lodge Collection, expanding its signature fall lifestyle line with new technical fabrics and seasonal colorways. Built around the classic Lodge Shirt, the collection features shackets, sweaters and jackets designed for cold-weather layering. Available online Johnnie-O.com and in stores, the collection debuts the Flame Stitch quarter-zip, the DriRelease-powered Plaited Crewneck, and the sherpa-lined Johnnie-O Shacket.
Business in Golf: The Dublin, Ireland-based media company launches the Business in Golf 100, an annual global list recognizing leaders, founders, and innovators shaping the golf industry. Chaired by former R&A chief executive Martin Slumbers, an independent judging panel will select nominees across ten categories, with the final list set to be revealed in January 2027 following an October 30, 2026 nomination deadline.
Amy Sport: The Palm Desert, California, women's golf apparel brand previews its "Good Lies Only" Spring/Summer 2027 collection, scheduled for release in January 2027. Designed using AI visualization tools, the playful collection, which includes the signature Dannie Bomber, introduces expressive prints, bold colors and technical midweight layers crafted for on-course performance and lifestyle wear.
World Golf Hall of Fame: Announces its Class of 2027 finalists, including Jim Furyk, Corey Pavin, Justin Rose and Adam Scott, along with Cristie Kerr, Liselotte Neumann, Inbee Park and Dottie Pepper. The final selection will be revealed in December ahead of the July 12, 2027 induction ceremony in St Andrews, Scotland.