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| Friday Jan 26, 2024 |
The growth that we're seeing in green grass at golf courses has been led by younger and more diverse groups in recent years, according to the National Golf Foundation 2023 year-end statistics. "It's the younger people, perhaps to everyone’s surprise, who have driven the majority of the rounds growth that we have seen in these past three years," says NGF chief research officer David Lorentz, who reports that 71% of the rounds last year were played by the 50-and-under crowd. "The future is here and it is exciting."
IN THIS ISSUE
> Who said golf is a cottage industry? | Read
> PGA Show Notebook: Ireland's ancient east poised for growth | Read
> Pickleball makes presence known at PGA Show | Read
> PGA Show Notebook: Some shots are worth a celebration | Read
QUESTION OF THE WEEK
The annual PGA Show — being held this week in Orlando, Florida — showcases the latest apparel, gear and technology the golf industry has to offer. If you could invent one item that would either improve your game or your golf experience, what would it be?
Send replies on this question or other topics and questions you would like to have asked to shall@buffalogroupe.com. For a response to be published, you must include your first and last name, along with the city and state of residence.
> Read responses to last week's question.
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National Golf Foundation stats show golf’s continued rising trajectory heading into 2024
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Fry/Straka Global Golf Course Design takes on new design; Prototype bag could be game changer; Passage Golf takes mess out of golf food equation
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> Tavistock owner Joe Lewis, who developed Isleworth and Lake Nona, pleads guilty to securities fraud scheme
[Jason Lusk | Golfweek | Read]
> Anthony Kim plotting return to pro golf after decade-long disappearance
[Dylan Dethier | Golf.com | Read]
> Alabama sophomore Nick Dunlap joining PGA Tour after breakthrough win
[John Zenor | Associated Press | Read]
"Forget mistakes. Forget failures. Forget everything except what you are going to do right now, and do it."
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The sport is exploding at clubs and in communities across the country for good reasons — its fun and easy to play
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Wasted Wedge debuts the ideal toasting club in the New Product Zone; Unique Rabbit Studios takes big to new level
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PGA Tour: Farmers Insurance Open
Site: Torrey Pines Golf Club (North, South), San Diego, California.
Television [ET]: Today, 3-5 p.m. (Golf Channel), 5-8 p.m. (CBS); Saturday, 2-4 p.m. (Golf Channel), 4-8 p.m. (CBS).
Leaderboard | GCSAA Fact Sheet
LPGA Tour: LPGA Drive On Championship
Site: Bradenton Country Club, Bradenton, Florida.
Television [ET]: Today, noon to 3 p.m.; Saturday, 4-5 p.m., 6-8 p.m. (tape delay); Sunday, 2-5 p.m.
Leaderboard | GCSAA Fact Sheet
DP World Tour: Ras Al Khaimah Championship
Site: Al Hamra Golf Club, Ras Al Khaimah, United Arab Emirates.
Television [ET]: Today, 3-8 a.m.; Saturday, 3:30-8 a.m.; Sunday, 3-8 a.m.
Leaderboard
THE MODGOLF PODCAST
What is your superpower?
Amy Bockerstette and her father Joe join host Colin Weston to discuss her viral moment at the WM Phoenix Open and how that led to her I Got This Foundation
[Listen | More 'The ModGolf Podcast' episodes]
DRIVER$: INSIDE THE GOLF INDUSTRY
An app that cracks the code on optimizing tee-time availability
Noteefy founder Jake Gordon joins co-hosts Jon Last and David Klein to discuss the platform that fills last-minute cancellations with close-in demand
[Listen | More 'Driver$: Inside the Golf Industry' episodes]
BEHIND THE GOLF BRAND
SuperStroke stakes its claim to No. 1
SuperStroke's executive vice president Ian Zubkoff joins host Paul Liberatore to discuss the putter grip company's position in the marketplace
[Listen | More 'Behind the Golf Brand' episodes]
> Assistant Golf Course Superintendent
Ben Geren Golf Course
Fort Smith, Arkansas | Info
> Golf Course Superintendent
Troon
Washington, New Jersey | Info
> Director, GHIN Golfer Products
United States Golf Association
Liberty Corner, New Jersey | Info
> View a complete listing of jobs
Make Golf Your Career is a golf industry DE&I initiative launched by Make Golf Your Thing that allows job seekers to search, find and apply for opportunities throughout the industry in one place.
JANUARY
26: PGA Show, Orlando, Florida | Info
29-February 1: GCSAA Conference and Trade Show, Phoenix, Arizona | Info
FEBRUARY
6: Women Fore Hire Virtual Career Fair | Info
9-11: West Michigan Golf Show, Grand Rapids, Michigan | Info
MARCH
4-8: Club Management Association of America World Conference and Club Business Expo, Las Vegas, Nevada | Info
To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.
