Guest: Fraser Marriott, head of golf, Lightspeed.
Description: Marriott joins Sports and Leisure Research Group's Jon Last and David Klein to discuss Lightspeed's recent strategic partnership with Whoosh, an operations software firm. Lightspeed seeks to provide private club operators an integrated technology system with a seamless workflow and that connects every touchpoint across the member journey.
Talking Points:
> Addressing conflicting facility needs for frictionless interfaces and high touch customer service.
> How the golf industry will solve for the proliferation of disparate technology offerings.
> Technology's role in the evolving democratization of golf.
Archives: Driver$: Inside the Golf Industry | View