Guest: Joe Assell, co-founder / CEO, Golftec.
Description: Assell joins Sports and Leisure Research Group's Jon Last to speak about how the company has scaled to over 250 locations and how technological innovation continues to set the pace. Golftec, the leading provider of golf instruction and largest employer of PGA Teaching Professionals, looks to the future upon its 30-year anniversary.
Talking Points:
> Company origins and growth arc over the past 30 years
> Meeting the unique challenge of scaling a business as personalized as golf instruction
> The evolution of technology and big data usage in golf instruction
> The Golftec philosophy for game improvement across all types of golfers
> What the future holds for golf instruction, including bringing Golftec into the home
"Driver$: Inside the Golf Industry" archive: View