Behind the Golf Brand

A look at Ecco's golf shoe popularity

Ecco's Justin Theun, U.S. general manager, joins the 'Behind the Brand' podcast to discuss the company's growth and marketing initiatives — and why the shoes are so comfortable.

Jesper Thuen, the U.S. general manager for Ecco, a global manufacturer of golf shoes, joins the podcast to discuss the company's growth and popularity. Thuen oversees all global sponsorship for company and its shoes, which are worn by such players as Fred Couples, Thomas Bjørn, Lydia Ko and Minjee Lee.


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