AGM unveils March webinar series to advance careers in golf merchandising


Rocklin, CA - Join the Association of Golf Merchandisers (AGM) this March for a series of career-boosting webinars tailored for golf merchandising professionals. Each Wednesday at 4 pm EST / 1 pm PST, these webinars offer invaluable insights and strategies to propel your career forward in the golf retail industry.

The upcoming webinars are complimentary for AGM members and registration for non-members is available for $25 per session. As part of AGM’s commitment to continuous education and professional development, PGA members are eligible for 1 education credit for each webinar, while LPGA members can earn 2 credits of education per webinar.

March Webinars:

Redefine Member Benefits with Loyalty Programs

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Date: Wednesday, March 13, 2024
Time: 4:00 PM EST / 1:00 PM PST
Presenter: Leigha Turner, Retail Resolutions

Description: Elevate your membership experience with the upcoming webinar, "Redefine Member Benefits with Loyalty Programs.” Join us as we delve into the transformative world of loyalty programs, unraveling the secrets to replacing traditional member pricing with more potent and engaging strategies.

Key Takeaways:

  • Crafting a Successful Loyalty Program Structure
  • Outperforming Member Pricing with Continuous Relationship Building
  • Practical Implementation for Maximum Impact

Don't miss this exclusive opportunity to redefine your member benefits and take your facility to new heights. Secure your spot now to unlock the potential of loyalty programs and transform your member experience!


Demo Club Solutions with Golf Genius Golf Shop

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Date: Wednesday, March 20, 2024
Time: 4:00 PM EST / 1:00 PM PST
Presenter: Bart Rickard and Brian Morrison, Golf Genius; Panelist: Maggie Flurschutz, Baltusrol Golf Club
Description: Unlock the secrets to overcoming demo club inventory challenges and revolutionize your approach to golf shop management. Explore best practices for managing demo clubs and leveraging the tools available with Golf Genius Golf Shop for streamlined inventory control and enhanced accountability.

Key Takeaways:

  • Discover tactical strategies for effectively managing demo club inventory within Golf Genius Golf Shop
  • Streamline your demo club operation for efficiency, enhanced accountability, and reduced administrative burdens
  • Learn actionable strategies to address inventory hurdles including reducing inventory loss

Revolutionize your demo club policies and procedures with Golf Genius’ experts. Secure your spot now to unlock the many solutions to demo club pain points and elevate your retail operation


Navigating Bonus Structures Panel

Date: Wednesday, March 27, 2024
Time: 4:00 PM EST / 1:00 PM PST
Panelists: Bobby Jacks (Wichita Country Club), Vanessa Baker (Escalante Golf), Julie Kizzire (Troon Golf/St. James Plantation)

Description: Discover the strategies for navigating bonus structures in golf merchandising with the upcoming webinar, "Navigating Bonus Structures Panel." Join expert panelists as they share their expertise and best practices in navigating and advocating for bonus structures.

Key Takeaways:

  • Exploring Industry Bonus Structures
  • Advocating for Your Ideal Bonus
  • Leveraging Key Performance Indicators

Don't miss this exclusive opportunity to gain insights from industry experts and refine your approach to bonus negotiation in golf merchandising. Secure your spot now to empower your advocacy skills and navigate the world of bonuses with confidence.


Register now to enhance your knowledge and skills. Don't miss out on this chance to enhance your knowledge and skills—secure your spot today! Visit AGM’s website to discover all of the upcoming educational opportunities:

About the Association of Golf Merchandisers
The Association of Golf Merchandisers (AGM), a leading global professional organization, boasts over 850 buyers and 175 vendors committed to advancing the golf merchandising industry. Recognized for excellence, AGM aims to elevate retail standards, enhance industry relationships, and deliver continuous education. Our focus lies on key metrics, visual merchandising, promotions, and buying strategies, fostering profitable collaborations between golf retail buyers and vendors.

For more information, visit

Media Contact:
For media inquiries, contact: Megan Fidler, AGM Director of Marketing – – 916-717-4138