Driver$

An early outlook at the 2023 golf market

Co-hosts Jon Last and David Klein look at how this season could defy macro market level trends

By Jon Last
Mar 05, 2023
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In the 2023 season premiere of "Driver$," Sports & Leisure Research Group's Jon Last and David Klein look to ongoing golf industry research to provide insights on macro and micro issues that will shape the 2023 season ahead. They do so from the perspective of consumer demand and golf facility operations. 

For more "Driver$" episodes, click here.

Driver$
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Jon Last
With more than 25 years of management experience, Jon Last is founder and president of Sports and Leisure Research Group, a White Plains, N.Y.-based full-service marketing research consultancy that supports leading brands in sports marketing, travel, media and leisure categories as well as a host of golf, travel and consumer-product company clients.
See stories by Jon Last