Thursday Feb 29, 2024
FIRST THOUGHT

It's official, Anthony Kim is coming out of retirement and will begin his comeback at this week's LIV Golf Jeddah. Kim, 38, will play as a season-long wild-card player, seeking to accumulate points in the league’s individual standings and earn a team place in 2025. Kim has not played in a professional event since May 2012 at the Wells Fargo Championship, when he withdrew after the first round due to tendinitis in his left arm. A month later, he tore the Achilles tendon in his left leg and underwent surgery.

IN THIS ISSUE

> PGA National Resort sports a new vibe amid timeless tradition | Read

QUESTION OF THE WEEK

Of the amount of time you spend watching or streaming professional golf, what percentage would you say is devoted to women's golf? And what do you or don't you like about the women's coverage?

Send replies on this question or other topics and questions you would like to have asked to shall@buffalogroupe.com. For a response to be published, you must include your first and last name, along with the city and state of residence.
Read responses to last week's question.

INDUSTRY NEWS
The shoe leverages technology to optimize energy transfer across elevated swing speeds
Read More
Agreement also makes the Coachella, California-based resort and casino the tournament's exclusive casino partner through the 2026 tournament
Read More
Company continues to help raise awareness about the game, donates 400 golf clubs and 2,000 golf balls to the youth-focused nonprofit
Read More
New authorized reseller partnership makes the Trackman iO available to residential customers across North and South America
Read More
The 2007 Masters and 2015 British Open champion talks about his improbable career heights, Ryder Cup captaincy and what keeps him motivated after 20 years on the PGA Tour
Read More
Malcolm DeMille uses the namesake, logo and local flora to create club champion and member-guest awards that bring highlight the iconic Monterey Cypress tree
Read More
Former world No. 1 Jiyai Shin to compete as a sponsor exemption; Other commits include Nelly Korda and reigning champion Ruoning Yin
Read More

READ, WATCH, LISTEN

> Latest edition of 'The Match' brings in record-low viewership numbers for the series
[Cameron Jourdan | Golfweek | Read]

> LIV Golf lands a surprising new TV partner
[James Colgan | Golf.com | Read]

> Cringeworthy viral video showcases a highly relatable problem for women golfers
[Keely Levins | Golf Digest | Read]

> Michelle Wie the subject of new documentary coming out this spring
[Alex Myers | Golf Digest | Read]

#QOTD
"Yesterday is not ours to recover, but tomorrow is ours to win or lose."
— Lyndon B. Johnson
ICYMI
PGA National Resort sports a new vibe amid timeless tradition
A $100 million reinvention of the iconic Palm Beach Gardens, Florida destination includes course architect Andy Staples’ work on the 18-hole Match and par-3 Staple courses
TUNING IN

PGA Tour: Cognizant Classic in the Palm Beaches
Site: PGA National Resort (Champion), Palm Beach Gardens, Florida.
Television [ET]: Today-Friday, 2-6 p.m. (Golf Channel); Saturday-Sunday, 1-3 p.m. (Golf Channel), 3-6 p.m. (NBC).
Leaderboard | GCSAA Fact Sheet

LPGA Tour: HSBC Women's World Championship
Site: Sentosa Golf Club, Singapore.
Television [ET]: Today-Saturday, 9:30 p.m. to 2:30 a.m. (Golf Channel).
Leaderboard | GCSAA Fact Sheet

LIV Golf League: LIV Golf Jeddah
Site: Royal Greens Golf & Country Club, King Abdullah Economic City, Saudi Arabia.
Television [ET]: Saturday, 12:30-5:30 p.m. (CW Network-tape delay); Sunday, 1-6p.m. (CW Network-tape delay).

TFC PODCAST NETWORK

DRIVER$: INSIDE THE GOLF INDUSTRY
Unlocking the keys to sustaining the golf participation surge
Del Ratcliffe, a successful multi-course operator, looks back to look forward, and joins co-hosts Jon Last and David Klein to discuss golf's current popularity
[Listen | More 'Driver$: Inside the Golf Industry' episodes]

THE MODGOLF PODCAST
Christina Kim: On working through trauma
The three-time LPGA winner joins host Colin Weston to discuss overcoming depression to find new joy in life and golf
[Listen | More 'The ModGolf Podcast' episodes]

GOLF INNERVIEW WITH ANN LIGUORI
Why Annie's Revenge is quite the pro-am experience
Jamaica Pro-Am founder Donnie Dawson joins host Ann Liguori how the tournament serves up some of the best experiences the island has to offer
[Listen | More 'Golf Innerview with Ann Liguori' episodes]

WHERE TO NEXT?

The First Call has joined with SportGo Travel to provide our readers exclusive travel savings up to 50%. Registration is free and gives you access to unbeatable deals that are perfect for your next buddy or family trip.

REGISTER FOR FREE

Make Golf Your Career

> Tournament Director
Reynolds Lake Oconee 
Greensboro, Georgia| Info

> Tournament Rules Official
LPGA
Daytona Beach, Florida | Info

> Assistant in Training/Spray Technician
Chapel Hill Country Club
Chapel Hill, North Carolina | Info

View a complete listing of jobs

Make Golf Your Career is a golf industry DE&I initiative launched by Make Golf Your Thing that allows job seekers to search, find and apply for opportunities throughout the industry in one place.

Tell Us A Golf Joke

Golf, at its very core, is supposed to be about having fun, which often includes a little laughter. So, The First Call would like you to share you favorite golf joke(s) with us. To submit, email the joke to shall@buffalogroupe.com. Please include your first and last name, along with city and state or country of residence.

CALENDAR

MARCH
4-8: Club Management Association of America World Conference and Club Business Expo, Las Vegas, Nevada | Info

View complete calendar

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.