Friday Jun 09, 2023
FIRST THOUGHT

While Jon Rahm has four wins this PGA Tour season and Aaron Rai has just one top-10 finish, the two have something in common. Rahm and Rai are tied for the most 18-hole leads/co-leads on Tour this season with three. Rai tied Rahm after shooting a 5-under-par 67 in the opening round of the Canadian Open on Thursday. Rai finished 52nd and tied for 48th the two previous times he was atop the leaderboard this season.

IN THIS ISSUE

> Design Notes: Ernie Els breaks ground at Mexico’s Oleada | Read
> PGA Professional Spotlight: Tim Watson, Beacon Hill Country Club | Read
> The day after: Putting the PGA Tour-PIF deal into context | Read
> TFC Inbox: PGA Tour's surprising deal with Saudi Arabia's PIF strikes a nerve | Read

QUESTIONS OF THE WEEK

1. What are your thoughts on the PGA Tour's deal with Saudi Arabia’s Public Investment Fund, the principle backer of LIV Golf, that was announced on June 6?

2. What are your expectations for the U.S. Open at Los Angeles Country Club, June 12-18? Thoughts on the course, potential favorites, other topics?

Send replies on this question or other topics and questions you would like to have asked to shall@buffalogroupe.com. For a response to be published, you must include your first and last name, along with city and state of residence. Read last week's responses.

Design Notes: Ernie Els breaks ground at Mexico’s Oleada
Rees Jones buttons up a renovation at Florida’s The Preserve at Ironhorse; Martin Hawtree to design the second course at Scotland’s Trump International Golf Links
PGA PROFESSIONAL SPOTLIGHT

TIM WATSON
Assistant Golf Professional, Beacon Hill Country Club

The First Call: What is the best advice you have received on your career path?
Tim Watson: Write everything down. When you get very busy during the warmer months, you will be told things in passing from members/guests that you will most definitely forget. PGA Professional Brian Dahmer said this was the most important thing about being a golf professional. During the summers, my Reminders app on my phone is filled up.

TFC: Do you have a preferred style or philosophy for teaching golf?
TW: My main philosophy when teaching golf is mental. As I have progressed through the years as a professional, I have realized more and more that this game is all mental. Bogey golfers fear a miss on a golf shot, while professionals focus on the positives. Of course, there are physical aspects of the golf swing that oftentimes has to be improved, however, a short term remedy to peoples' struggles are between the ears.

READ MORE >

> PGA Professional Spotlight archive

INDUSTRY NEWS
Alexis Ohanian, Serena Williams and Venus Williams partner to form Los Angeles Golf Club, which will compete in TGL’s first season, January 2024
Read More
Peter Kostis and Gary McCord, alongside co-host Mike Abram, deliver their hot takes on new deal; episode 8, "PGA Tour & LIV?", available on YouTube channel
Read More
Brand is kicking off its Fittervention campaign by offering a 20% bonus card on gift card purchases made June 9-18
Read More
The Battlefield is a $15 million, 3,000-yard, Par 3 short course, featuring 100-plus feet of elevation change
Read More
Troon Prive, the private club operating division of Troon, will manage golf and club operations, along with other departments for the Charlotte course
Read More
Partnership with the International Association of Golf Administrators delivers platform to the IAGA's member organizations
Read More
Combination provides new look, new products and updated functionalities while helping minimize customer confusion, improve internal efficiency and increase organic search traffic
Read More

Adidas: Collaborates with Macklemore’s Bogey Boys on a new collection that reimagines timeless styles from the 1970s and '80s that established new trends for fashion, lifestyle and sports. The adidas x Bogey Boys collection combines vintage styles from golf and tennis with a modern feel for easy on- and off-course wear. The limited-edition capsule featuring apparel and footwear for men and women will be available at select locations beginning June 14.

2K: Reveals details of PGA Tour 2K23's Clubhouse Pass Season 4, which launches June 9, as well as the arrival of LPGA pro Nelly Korda later this summer. Clubhouse Pass Season 4 presents an all-new rewards ladder for players climbing the leaderboards, fresh daily and weekly events, plus a special Topgolf event. Clubhouse Pass Season 4 offers 10 weeks of challenging content and equipment from Titleist and FootJoy, including Pro V1 balls, apparel, and more. Korda will be launched on July 7.

READ, WATCH, LISTEN

> Rory McIlroy remains genuine, showing grace, humility as PGA Tour, PIF merger paints him in losing light
[Kyle Porter | CBSSports.com | Read]

> Ron DeSantis-linked PR shop ditches PGA Tour amid LIV Golf merger blowback
[Hailey Fuchs / Caitlin Oprysko | Politico | Read]

> PGA Tour sold out to LIV Golf and the Saudis. Pro golf will never be the same
[Dan Wolken | USA Today | Read]

#QOTD
"You don’t become what you want, you become what you believe."
— Oprah Winfrey
ICYMI
The day after: Putting the PGA Tour-PIF deal into context
Sorting through the various questions associated with the new agreement is going to take time, but the first step is moving past the shock and awe
TFC Inbox: PGA Tour's surprising deal with Saudi Arabia's PIF strikes a nerve
Readers of The First Call have plenty to say about the pro game's landscape-changing agreement that was announced on June 6
rounds and weather icon.png
ROUNDS AND WEATHER
> Rounds played finished up 5% vs. 2022, driven by drier weather across all of North America. There was half as much precipitation this year than last.

Florida finished up 10% in rounds vs. last year due to the drier conditions in the Miami and Tampa/St. Petersburg markets. The North region also finished up 10% in rounds vs. last year thanks to warmer conditions in the Ontario market.

> Pacing over the next seven days is currently up 19% vs. last year. All regions are projected to finish ahead of 2022.

Florida continues to pace the furthest ahead of last year at 30% over the next seven days due to significantly drier conditions vs. 2022.

> Weekday golfers as a percent of total golfers fell under 60% as warmer, drier weather drove golfers to play over the weekend.
TUNING IN

PGA Tour: RBC Canadian Open
Site: Oakdale Golf & Country Club, Toronto, Canada.
Television [ET]: Today, 3-6 p.m. (Golf Channel); Saturday, 2:30-5:30 p.m. (Golf Channel), 5:30-7:30 p.m. (CBS); Sunday, 1:30-2:30 p.m. (Golf Channel), 2:30-6:30 p.m. (CBS).
Leaderboard | GCSAA Fact Sheet

LPGA Tour: Shoprite LPGA Classic
Site: Seaview Golf Club (Bay Course),Galloway, New Jersey.
Television [ET]: Today, 12:30-2:30 p.m. (Golf Channel); Saturday, 5:30-7:30 p.m. (Golf Channel); Sunday, 2:30-5 p.m. (Golf Channel).
Leaderboard | GCSAA Fact Sheet

DP World Tour, Ladies European Tour: Volvo Car Scandinavian Mixed
Site: Ullna Golf & Country Club, Stockholm, Sweden.
Television [ET]: Today, 7 a.m. to noon (Golf Channel); Saturday-Sunday, 7:30 a.m. to noon (Golf Channel).
Leaderboard

PGA Tour Champions: American Family Insurance Championship
Site: University Ridge Golf Club, Madison, Wisconsin.
Television [ET]: Today, 6:30-8:30 p.m. (Golf Channel-tape delay); Saturday, 8:30-10:30 p.m. (Golf Channel-tape delay); Sunday, 8-10 p.m. (Golf Channel-tape delay).
Leaderboard | GCSAA Fact Sheet

Korn Ferry Tour: BMW Charity Pro-Am
Site: Thornblade Club, Greer South Carolina.
Television [ET]: Today, 8:30-10:30 p.m. (Golf Channel-tape delay); Saturday, 10:30 p.m. to 12:30 a.m. (Golf Channel-tape delay); Sunday, 5-7 p.m. (Golf Channel).
Leaderboard | GCSAA Fact Sheet

TFC PODCAST NETWORK

GOLF INNERVIEW WITH ANN LIGUORI
Michelle Wie West on role of host for LPGA's Mizuho Americas Open
Former U.S. Women's Open champion joins host Ann Liguori to talk about serving as host for the new Mizuho Americas Open, life after her playing career and the need for more progress on Tour
[Listen | More 'Golf Innerview with Ann Liguori' episodes]

BEHIND THE GOLF BRAND
How On Point Golf has grown so rapidly
Founder Briston Peterson joins host Paul Liberatore to discuss his company's wild ride as a manufacturer of three-dimensional ball markers
[Listen | More 'Behind the Golf Brand' episodes]

DRIVER$
How the USGA is managing equipment innovation
Co-hosts Jon Last and David Klein provide an inside look at the USGA’s equipment standards department
[Listen | More 'Driver$' episodes]

MAKE GOLF YOUR CAREER

> Intern/Assistant Golf Professional
Mayacoo Lakes Country Club
West Palm Beach, Florida | Info

> Certified Personal Coach
Golftec
Geneva, Illinois | Info

> Assistant Golf Professional
Palo Alto Hills Golf and Country Club
Palo Alto, California | Info

> View a complete listing of jobs

Make Golf Your Career is a golf industry DE&I initiative launched by Make Golf Your Thing that allows job seekers to search, find and apply for opportunities throughout the industry in one place.

CALENDAR

JULY
25-27: GCBAA Summer Meeting, Lake Geneva, Wisc. | Info

AUGUST
19-22: African American Golf Expo and Forum, Louisville, Ky. | Info

> View complete calendar

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.