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Industry News

Industry Notes: Sunday, February 8, 2026

Bechtol Golf Design braces for busy 2026; Upper Deck to celebrate 25th anniversary with special Tiger Woods program; Evergreen Partners acquires Minnesota's Somerby Golf Club; World Long Drive partners with Pinnacle.
Industry News

Atlanta Athletic Club: Reveals details of Highlands Course transformation

Architect Andrew Green takes inspiration from club’s historic association with Bobby Jones
Industry News

USGA: Entries open for 126th U.S. Open

Applications available through April 8
Industry News

True Linkswear: Patriot Pack collaboration benefits PGA HOPE

The red, white and blue-themed Patriot Pack collection features Lux2 Player, All Day Ripstop V2 and FS Slide
Business

One size strategic planning does not fit all

While the strategic planning process is necessary, many private clubs often struggle along the way. GGA Partners offers a roadmap that will get a club to its final destination — a clear plan that will withstand challenges.

By Michael Gregory
Industry News

Drvn Golf: Introduces unified body–swing certification

New certification delivers an integrated body and swing system for PGA professionals and fitness coaches seeking measurable results and long-term athletic development
Industry News

First Tee: Names 27 college scholars

This year’s scholar class includes six first-generation college students and five collegiate golfers; Scholars will receive financial support, mentors and professional development opportunities
Design Notes

Atlanta Athletic Club’s Highlands preps for an Andrew Green makeover

New York’s Crag Burn reopens after a Tyler Rae refresh; Clayton, DeVries & Pont debut Australia’s Seven Mile Beach

By The First Call Staff
Columns

Boy, does Cayce Kerr have stories to tell

The noted caddie who has carried for such major champs as Couples, Els, Green, Singh and Zoeller takes readers on a fun inside-the-ropes journey in 'Walking With Greatness.'

By Gary Van Sickle

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