Johnny Morris, founder and CEO of Bass Pro Shops, turned an old Ozarks fishing lodge into a checklist golf destination and helped transform the golfing region.
Best known as a player and analyst — and, yes, leader singer for Jake Trout and The Flounders — the 71-year-old believes he's on to something with the Skechers World Championship Cup ... and more.
Oakmont is poised to host its 10th U.S. Open and there is every reason to believe the usual favorites — you know, Scottie, Rory, Bryson — will be atop the leaderboard at week's end.