The career Grand Slam winner will continue as the global face of GolfPass through 2038; Firethorn Productions, a new media and production venture between Versant and McIlroy, to produce original multi-platform content
Charles will be responsible for initiatives across marketing, personalization and loyalty; introducing new approaches to acquire, engage and retain customers in-store and online
Austria, Dominican Republic, Ireland, Portugal, Scotland and South Africa headline premier destinations; IGTM expands PGA Show partnership with curated content and show floor presence
Boyne Golf PGA professionals celebrate 29 years of raising funds for Manna Food Project and First Tee-Northern Michigan to impact families and youth through golf
Dever and Reece have worked in various capacities on multiple golf tournaments, sporting events, hospitality and consulting programs during their 10-plus-year careers with the agency
Guest speakers include Sera Hennrich, general manager of X-Golf in Scottsdale; Chris Austin, chief marketing officer, CAMO; and Phil Immordino, executive director, Indoor Golf Alliance and GTAA
The agreement will enable the nearly 1,400 golf courses currently using Club Prophet to seamlessly distribute their tee times on the Supreme Golf marketplace