Tuesday Apr 09, 2024
FIRST THOUGHT

It's Masters week, so who doesn't like a bit of major trivia? Eighteen questions that are sure to give you some pause, courtesy of the Associated Press' Doug Ferguson.

IN THIS ISSUE

> 2024 Masters: 'Unofficial' swag to snag | Read
> TFC Inbox: The Masters is once again on our minds | Read

QUESTION OF THE WEEK

If you were chairman of Augusta National Golf Club and the Masters, what changes — if any — would you make to the course or tournament?

Send replies on this question or other topics and questions you would like to have asked to shall@buffalogroupe.com. For a response to be published, you must include your first and last name, along with the city and state of residence.
Read responses to last week's question.

2024 Masters: 'Unofficial' swag to snag
Even if you are not attending the year's first major at Augusta National Golf Club this week, you can still look the part with this Masters-themed apparel and gear
INDUSTRY NEWS
The 22-year-old PGA Tour player used a Zenergy Tour 1.0 2-piece grip in the victory
Read More
Winner Akshay Bhatia received a trophy that featured a crystal-shaped Texas and Valero flag surrounded by hand sculpted San Antonio landmarks
Read More
Fully customizable simulators are ideal for trade shows, conventions, personal engagements or corporate events
Read More
READ, WATCH, LISTEN

> Opinion: Call for unity rings hollow from people who divided golf for their own greed
[Eamon Lynch | Golfweek | Read]

> At the Masters, a departing CBS legend shares secrets of the past
[James Colgan | Golf.com | Read]

> Jon Rahm wants LIV Golf to change to 72-hole events
[Ryan Herrington | Golf Digest | Read]

#QOTD
"I think fearless is having fears but jumping anyway."
— Taylor Swift
ICYMI
TFC Inbox: The Masters is once again on our minds
Readers of The First Call share their stories about the year's first major and iconic course
TFC PODCAST NETWORK

DRIVER$: INSIDE THE GOLF INDUSTRY
Golf’s new take on the customer service imperative
Golf Industry Guru co-founder and president James Cronk joins co-hosts Jon Last and David Klein to discuss how golf facilities are balancing labor challenges with evolving guest needs
[Listen | More 'Driver$: Inside the Golf Industry' episodes]

GOLF INNERVIEW WITH ANN LIGUORI
How Anthony Netto is changing adaptive golf
Paraplegic and master golf instructor joins host Ann Liguori to discuss the benefits of the VertaCat, an all-terrain mobility rider
[Listen | More 'Golf Innerview with Ann Liguori' episodes]

THE MODGOLF PODCAST
Creating a new type of golf
T36 Golf co-founders David Hinkle and Rio Valeriano join host Colin Weston to discuss flipping the script on traditional golf and redefining the sport for a new generation of golfers
[Listen | More 'The ModGolf Podcast' episodes]

WHERE TO NEXT?

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Florida State Golf Association
Southeast, Florida (Remote Position) | Info

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JULY
30-31: Multi-Course and Resort Operators Retreat, Monterey, California | Info

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