Thursday Nov 05, 2026
FIRST THOUGHT

A BIT OF GREEN

With winter approaching, thoughts of spring — and the Masters — won't be too far behind. To get you in the right frame of mind, the "2026 Masters Official Film" premieres Nov. 24 at 9 p.m. ET on Golf Channel. Still too long to wait? Augusta National Golf Club has released a trailer.

POLL OF THE WEEK

IT'S SHOWTIME
What brand of driver do you play?
>> Vote

Last week: What brand of putter do you play? | Results

QUESTION OF THE WEEK

IN DRIVER WE TRUST
What characteristics do you look for when buying a driver?
>> Respond

Last week: What characteristics do you look for when buying a putter? | Read

GOLF INDUSTRY NEWS
The U.S. National Development Program's fourth roster marks largest class to date, featuring 25 of the nation's top junior golfers
Read More
Under the multi-year anchor brand partnership with the Rembert, South Carolina, club, Summit Golf Brands becomes the lead apparel brand across Broomsedge’s pro shop, events and staff
Read More
SOS, a par 3 featuring a Swedish warship, to debut in WTGL's opening match
Read More
More than $4 million investment introduces Hawai‘i Island’s first Toptracer-powered driving range, a new 18-hole putting course and a refreshed retail space
Read More
New Golf Channel show “Eamon Lynch Has Questions” debuts Nov. 5
Read More
Collaboration features ClubGlider3 travel bag and E-2.5 stand bag with distinctive Manors-inspired designs
Read More
New shot-tracking reports help golfers identify strengths, uncover weaknesses and build a smarter improvement plan
Read More
Korda wins the award for the second time in her 10-year LPGA Tour career
Read More
Annual charity tournament brings together 26 golf clubs from across North America, with three-year fundraising total surpassing $500,000
Read More
Players around the world can compete, take on LPGA pros and experience Tiburón Golf Club's Gold Course in a series of virtual golf events celebrating the 2026 LPGA season finale
Read More
The Coeur d’Alene Casino Resort Hotel amenity in Worley, Idaho, reports increased women's play, clinic participation and women’s merchandise sales in 2026 helped it increase total revenue by 5% year over year
Read More
Golfers who book a two- or three-day golf school experience will receive complimentary standard guest room accommodations at Marriott’s Grande Vista Resort in Orlando, Florida
Read More
READ, WATCH, LISTEN

➡️ Report: LIV’s financial backer dropping plan for new league in 2027
Doug Ferguson | Associated Press | Read

➡️ Peter Broome, former Acushnet exec and Canadian Golf Hall of Fame inductee, dies at 66
Adam Schupak | Golfweek | Read

➡️ 10 million views, 82 cameras, and $4 million: Inside the ‘f***ing awesome’ Internet Invitational
James Colgan | Golf.com | Read

TFC PODCAST / VIDEO NETWORK

RECENT DROPS

🎧 ASSOCIATION OF GOLF MERCHANDISERS
Retail at the Home of Golf
Guest: Kevin Liddle, head of retail at St. Andrews Links.
Listen

🎧 DRIVER$
How golf's 5 million acres benefit the world
Guest: Forrest Richardson, founder of Forrest Richardson Golf Course Architects.
Listen | Archives

🎧 GRAPES & GREENS
Costa Navarino's David Ashington on redefining the modern luxury golf experience
Guest: David Ashington, general manager of golf, Costa Navarino.
Listen

🎧 | ▶️ GOLF AND THE GOOD LIFE
Stuff happens: Common golf travel problems and how to avoid them
Co-hosts: D.J. Jones and Connor Evers.
Listen / Watch | Archives

🎧 | ▶️ CONTENT CLUBHOUSE
Jaquan Ware: A story of self-belief
Guest: Jaquan Ware, content creator.
Listen / Watch | Archives

🎧 GOLF INNERVIEW WITH ANN LIGUORI
Ibcool's Jamie Handler talks fabric innovation, success secrets
Guest: Jamie Handler, president, Ibcool Athleisure Wear.
Listen | Archives

ARCHIVES: 🎧 Podcasts | ▶️ Videos

TFC GOLF JOB BOARD

THIS WEEK'S FEATURED LISTINGS

▪️Inside Sales Rep
Payntr Golf
Lake Oswego, Oregon | Info

▪️Customer Experience Specialist
Payntr Golf
Lake Oswego, Oregon | Info

▪️Operations Manager
Payntr Golf
Lake Oswego, Oregon | Info

▪️ The First Call Job Board
▪️ Buffalo Groupe Job Openings

GOLF IN MOTION MONTHLY

Buffalo Research's new Golf in Motion Monthly tracks year-over-year visitation trends across traditional golf facilities, off-course retail, golf entertainment venues and sporting goods retailers using anonymized movement data from approximately 30 million mobile devices.

Each monthly report is designed to provide the golf industry with a consistent, data-driven benchmark to help operators, brands, investors and industry leaders identify trends, and make more informed business decisions.

The report is free. Upon signing up, you will receive the updated monthly reports straight to your inbox.

>> Sign Up

CALENDAR

NOVEMBER
8-11: International Association of Golf Administrators Annual Conference | Info
9-11: Golf Business Network Leadership Summit, Pinehurst, North Carolina | Info

JANUARY
26: AGM Retail Conference, Orlando, Florida | Info
26-29: PGA Show, Orlando, Florida | Info

COMPLETE CALENDAR >

To submit events for the calendar, please include the event name, date, location and informational link to info@firstcallgolf.com.