INDUSTRY NEWS FROM WHISKERS
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Company establishes 'Stand with Ukraine' program; all profits from sales of its yellow and blue shoelaces will benefit Save the Children Ukraine and the Ukraine Crisis Relief Fund nonprofits
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Expansion of company's golf shoelaces range includes turquoise, mint green, Vegas gold, guava and lavender, as well as neon laces in 5 colors
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Woodward is scheduled to attend more than 30 tournaments in 2022, introducing Whiskers laces to tour players and answering their calls for colorful accessories
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A broken shoelace took co-founder Kyle Groth on a circuitous route to create a product that is finding its way on a growing number of shoes — especially golf
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Maker of men’s and women’s premium golf-specific shoelaces launches nearly 20 color pops and patterns, expanding beyond its bespoke laces for sneakers, casual and dress shoes, and boots